Adam Garone is one of the most successful social entrepreneurs of recent times. He co-founded and led the Movember Foundation from its humble beginnings in 2003 in Melbourne Australia to become a global phenomenon, that changed (literally and figuratively) the face of men’s health. Movember disrupted the charity sector by putting the fun in fundraising, by creating a cult brand that inspired a global movement focused on men’s health. From nothing, to a global charity that has raised over $900 million, funding 1,200 men’s health programs in 21 countries Adam built Movember into one of the most innovative and impactful social enterprises created this millennium.
Behind the scenes, under Adam’s leadership, Movember changed the way cancer research is done by requiring and facilitating collaboration not just at a national level but at a global level, something never achieved in the cancer sector.
Adam started his career with nine years of service as an officer in the Australian Army, where he was selected and served with the Commando Regiment in the special forces. His military experience combined with the challenges of leading Movember through start up, rapid growth, and global expansion gives Adam a unique perspective on the essential skills it takes to build an extraordinary organization and a global movement including the importance of leadership, culture, team work and change management.
Toward the end of Adam’s military career he completed a Master’s of Marketing at Melbourne Business School which helped him transition into the civilian workforce where he managed and marketed emerging web and mobile technologies. It was this experience where Adam developed a passion for the smart application of digital technology to create highly profitable business models which became the fundamental thinking behind the development of Movember’s technology platform.
In 2016 Movember was awarded Cult Brand of the year, in 2013 Adam was awarded the GQ Australia Man of the Year, in 2009 the Melbourne Business School Outstanding Alumnus Award, and in 2008 Enrst & Young Australian Entrepreneur Of The Year.